How to Launch a Product or Service (and What a “Launch” Actually Means) What does it actually mean to launch something in your business? Because hitting “publish” on your website isn’t necessarily a launch. Adding a new product to your...
Should Instagram Be Your Business? Our Honest Thoughts as Creative Entrepreneurs If you’ve ever had a love-hate relationship with Instagram… You’re not alone. As creative entrepreneurs, it’s easy to feel like we should be posting more, growing...
Is Teaching on Zoom Still Worth It? Our Honest Thoughts After Years of Teaching Online When many people think about teaching on Zoom, they immediately think back to 2020. For a lot of us, that’s when online teaching became part of our lives. But here’s the...
Finding Your Customers (Without Overthinking Your Ideal Client) One of the most common questions new business owners ask is: “Who is my ideal customer?” Maybe you’ve even downloaded one of those worksheets where you’re supposed to give your...
One of the biggest myths about entrepreneurship is that successful business owners wake up one day with seven perfectly functioning income streams. The reality? Most of us start with one. Then we slowly build another. And another. In this episode of Mugs &...
“If you don’t have an email list, you don’t have a business.” You’ve probably heard that phrase before. While we don’t necessarily agree that it’s completely true (because yes, you absolutely have a business!), there is a...
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